Veeva Systems Business Segments — Sales and marketing decreased by 0.6% to $82.96M in Q4 2025 compared to the prior quarter. Year-over-year, this metric grew by 12.0%, from $74.07M to $82.96M. Over 2 years (FY 2024 to FY 2026), Business Segments — Sales and marketing shows an upward trend with a 7.8% CAGR.
An increase typically signals aggressive growth efforts, while a decrease may indicate a focus on profitability or market saturation.
This represents the expenses associated with acquiring new customers and promoting the segment's software solutions. It...
Comparable to sales and marketing expenses in other enterprise software companies.
veev_segment_reportable_segment_sales_and_marketing| Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $69.13M | $69.13M | $69.13M | $69.13M | $70.79M | $74.31M | $73.94M | $74.07M | $73.51M | $81.16M | $83.43M | $82.96M |
| QoQ Change | — | +0.0% | +0.0% | +0.0% | +2.4% | +5.0% | -0.5% | +0.2% | -0.8% | +10.4% | +2.8% | -0.6% |
| YoY Change | — | — | — | — | +2.4% | +7.5% | +7.0% | +7.1% | +3.8% | +9.2% | +12.8% | +12.0% |