Discontinued — last reported Q4 '24
Advertising — SG&A
Axon Enterprise, Inc. Advertising — SG&A remained flat by 0.0% to $1.10M in Q4 2024 compared to the prior quarter. Year-over-year, this metric grew by 131.6%, from $475.00K to $1.10M. Over 3 years (FY 2021 to FY 2024), Advertising — SG&A shows an upward trend with a 19.2% CAGR. This is a positive signal — lower values indicate better performance for this metric.
Analysis
How to read this metric
An increase may indicate scaling of the advertising business or rising administrative overhead, while a decrease suggests improved operational efficiency or cost-cutting measures within the segment.
Detailed definition
This metric represents the portion of operating expenses allocated to the advertising segment that are not directly tied...
Peer comparison
Peers in the advertising or media services sector typically report this as a component of segment-level SG&A, often benchmarked as a percentage of segment revenue.
axon_segment_advertising_selling_general_and_administrativeHistorical Data
| FY'21 | FY'22 | FY'23 | FY'24 | |
|---|---|---|---|---|
| Value | $2.60M | $2.30M | $1.90M | $4.40M |
| YoY Change | — | -11.5% | -17.4% | +131.6% |
Similar Metrics at Other Companies
Frequently Asked Questions
- What is Axon Enterprise, Inc.'s advertising — sg&a?
- Axon Enterprise, Inc. (AAXN) reported advertising — sg&a of $1.10M in Q4 2024.
- How has Axon Enterprise, Inc.'s advertising — sg&a changed year-over-year?
- Axon Enterprise, Inc.'s advertising — sg&a increased by 131.6% year-over-year, from $475.00K to $1.10M.
- What is the long-term trend for Axon Enterprise, Inc.'s advertising — sg&a?
- Over 3 years (2021 to 2024), Axon Enterprise, Inc.'s advertising — sg&a has grown at a 19.2% compound annual growth rate (CAGR), from $2.60M to $4.40M.
- What does advertising — sg&a mean?
- The total administrative and overhead costs incurred to support the advertising business segment.