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Amazon AMZN Business Segments

Q2 '26Q1 '26Q4 '25Q3 '25Q2 '25
Net Sales by Product
Advertising services$19.81B+26.2%$17.24B+23.9%$21.32B+23.3%$17.7B+23.5%$15.69B+22.9%
Online stores$70.43B+14.6%$64.25B+11.9%$82.99B+9.8%$67.41B+9.8%$61.49B+11.0%
Physical stores$5.79B+3.6%$5.79B+4.6%$5.86B+4.9%$5.58B+6.7%$5.6B+7.5%
Subscription services$13.73B+12.5%$13.43B+14.6%$13.12B+14.0%$12.57B+11.5%$12.21B+12.4%
Third-party seller services$46.78B+15.9%$41.58B+13.9%$52.82B+11.2%$42.49B+12.2%$40.35B+11.5%

FAQ

How does Amazon break its business down?
Amazon (AMZN) reports net sales by business across 3 parts — AWS, International and North America. Each is extracted from the segment footnotes and tracked over time.
Where does Amazon's segment data come from?
Segment breakdowns are pulled from the segment footnotes in Amazon's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.