Bark, Inc. BARK Direct to Consumer: — Revenue
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Where this comes from
Reported directly by Bark, Inc. in its filing.
Tagged under the XBRL concept us-gaap:RevenueFromContractWithCustomerExcludingAssessedTax.
The official record: Bark, Inc.’s 10-K, filed June 10, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is Bark, Inc.'s direct to consumer: — revenue?
- Bark, Inc. (BARK) reported direct to consumer: — revenue of $74.02M in Q1 2026.
- How has Bark, Inc.'s direct to consumer: — revenue changed year-over-year?
- Bark, Inc.'s direct to consumer: — revenue decreased by 26.0% year-over-year, from $100.06M to $74.02M.
- What is the long-term trend for Bark, Inc.'s direct to consumer: — revenue?
- Over 4 years (2022 to 2026), Bark, Inc.'s direct to consumer: — revenue has grown at a -7.7% compound annual growth rate (CAGR), from $448.08M to $324.93M.
- What does direct to consumer: — revenue mean?
- Represents the total gross sales generated from products or services sold directly to end-user customers through company-owned digital platforms or retail channels. This metric captures the top-line performance of the direct-to-consumer business unit, excluding sales made through third-party wholesale or retail partners. It serves as a primary indicator of brand strength and customer demand within the direct sales channel.