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Caleres CAL Famous Footwear — Advertising And Marketing

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Other financials

Income statement

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Revenue$666.6M+8.5%
Gross profit$315.5M+13.2%
Operating income$23.9M+106%
Net income$14.3M+106%
EPS (diluted)$0.42+100%

Balance sheet

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Cash & equivalents$37.7M+13.9%
Total debt$601.8M+1.7%
Total equity$612.1M+1.1%
Total assets$2.0B+6.0%

Cash flow

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Operating cash flow-$27.8M-391%
CapEx$11.2M-45.5%
Free cash flow-$39.0M-48.8%

Valuation

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Market cap$486.04M+5.9%
Enterprise value$1.05B+23.7%
P/E757.1×+749×
P/S0.2×0.0×

Profitability

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Gross margin43.5%-1.0pp
Operating margin1.5%-4.7pp
Net margin0%-3.1pp
FCF margin0.9%

Returns & leverage

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Return on equity0.1%-14.1pp
Debt / equity0.0×
Current ratio-0.1×

Where this comes from

Reported directly by Caleres in its filing.

Tagged under the XBRL concept cal:AdvertisingAndMarketing.

The source filing: Caleres’s 10-Q, filed June 9, 2026.

Filed
Jun 9, 2026, 4:03 PM EDT
Fiscal quarter
Q1 FY2026
Calendar quarter
Q2 2026
Accession
0000014707-26-000087
($ thousands)Famous / FootwearBrand / PortfolioEliminations / and OtherTotal
Retail stores (2)90,94216,193107,135
Information technology7,1618,68249516,338
Warehousing and distribution12,84014,914(677)27,077
Advertising and marketing7,88427,7975435,735
Restructuring and other special charges, net457(2,583)(2,126)
Other expenses (3)21,61667,37618,452107,444
Operating earnings (loss)$(437)$39,091$(14,785)$23,869
Segment assets$870,334$972,678$179,074$2,022,086

Item 1F. Financial Statements (Unaudited)

FAQ

What is Caleres's famous footwear — advertising and marketing?
Caleres (CAL) reported famous footwear — advertising and marketing of $7.88M in Q1 2026.
How has Caleres's famous footwear — advertising and marketing changed year-over-year?
Caleres's famous footwear — advertising and marketing decreased by 8.9% year-over-year, from $8.66M to $7.88M.
What is the long-term trend for Caleres's famous footwear — advertising and marketing?
Over 3 years (2022 to 2025), Caleres's famous footwear — advertising and marketing has grown at a -2.4% compound annual growth rate (CAGR), from $56.76M to $52.77M.
What does famous footwear — advertising and marketing mean?
This metric tracks the total spend on promotional activities, brand awareness campaigns, and customer acquisition efforts for the retail segment. It is used to evaluate the effectiveness of marketing investments in driving store traffic and online sales.

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