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Bank First Corporation logo
Bank First CorporationBFC
$147K+141%
International Bancshares logo
International BancsharesIBOC
$1.71M-1.6%
Carter Bankshares, Inc. logo
Carter Bankshares, Inc.CARE
$820K+15.8%
Red River Bancshares, Inc. logo
Red River Bancshares, Inc.RRBI
$324K+13.3%
Capital Bancorp logo
Capital BancorpCBNK
$1.82M+32.5%

Other financials

Income statement

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Revenue$81.5M+3.9%
Net income$33.3M-0.3%
EPS (diluted)$2.35+2.6%

Balance sheet

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Cash & equivalents$267.2M+55.2%
Total debt$150.0M0.0%
Total equity$808.9M+5.9%
Total assets$6.8B+2.7%

Cash flow

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Operating cash flow$32.6M+16.0%
CapEx$823.0K+112%
Free cash flow$31.8M+14.7%

Valuation

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Market cap$2.04B+16.8%
Enterprise value$1.92B+11.5%
P/E15.5×+1.2×
P/S6.3×+0.5×

Profitability

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Net margin40.9%+0.3pp
FCF margin43%+0.1pp

Returns & leverage

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Return on equity16.8%-0.1pp
Debt / equity0.2×0.0×

Where this comes from

Reported directly by City Holding Company in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The source filing: City Holding Company’s 10-Q, filed August 5, 2026.

Filed
Aug 5, 2026, 11:43 AM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0000726854-26-000164
Interest IncomeThree months ended June 30, 2026Three months ended June 30, 2025Six months ended June 30, 2026Six months ended June 30, 2025
Equipment and software related expense3,7463,5547,4117,024
Bankcard expenses2,1472,2034,2664,418
Other tax-related matters2,4382,3275,1194,589
Advertising1,0169641,9001,837
FDIC insurance expense7727561,5771,532
Legal and professional fees6126511,1651,233
Other expenses6,1536,42912,37312,348
Total Non-Interest Expense39,76739,19579,50977,068

Item 1. Financial Statements (Unaudited)

FAQ

What is City Holding Company's advertising?
City Holding Company (CHCO) reported advertising of $1.02M in Q2 2026.
How has City Holding Company's advertising changed year-over-year?
City Holding Company's advertising increased by 5.4% year-over-year, from $964K to $1.02M.
What is the long-term trend for City Holding Company's advertising?
Over 4 years (2021 to 2025), City Holding Company's advertising has grown at a -0.1% compound annual growth rate (CAGR), from $3.09M to $3.08M.
What does advertising mean?
This metric tracks the total expenditures related to marketing, branding, and promotional activities aimed at acquiring new customers or retaining existing ones. It is a key indicator of the bank's investment in growth and its competitive strategy within the retail and commercial banking markets.

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