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Community Trust Bancorp CTBI Community Banking Services — Marketing And Advertising Expense

Other segment segments

Corporate
$9K+138%

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Other financials

Income statement

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Revenue$78.5M+11.8%
Net income$29.6M+19.0%
EPS (diluted)$1.64+18.8%

Balance sheet

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Cash & equivalents$514.3M+30.1%
Total debt$16.0M-0.5%
Total equity$891.8M+10.5%
Total assets$7.0B+9.4%

Cash flow

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Operating cash flow$44.1M+177%
CapEx$1.0M-56.7%
Free cash flow$43.1M+217%

Valuation

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Market cap$1.42B+48.3%
Enterprise value$925.14M+59.4%
P/E13.2×+2.7×
P/S4.8×+1.1×

Profitability

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Net margin36.1%+1.6pp
FCF margin43.6%+4.7pp

Returns & leverage

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Return on equity12.7%+0.7pp
Debt / equity0.0×

Where this comes from

Reported directly by Community Trust Bancorp in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The source filing: Community Trust Bancorp’s 10-Q, filed August 7, 2026.

Filed
Aug 7, 2026, 8:02 AM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001140361-26-031763
(in thousands) Three Months Ended June 30, 2026Community Banking ServicesHolding CompanyEliminationsConsolidated
Taxes other than property and payroll61900619
Legal fees297330330
Professional fees1,393132(771)754
Advertising and marketing83290841
FDIC insurance75100751
Other real estate owned provision and expense380038
Repossession expense30600306
Other noninterest expense4,022410(139)4,293

Item 1. Condensed Consolidated Financial Statements

FAQ

What is Community Trust Bancorp's community banking services — marketing and advertising expense?
Community Trust Bancorp (CTBI) reported community banking services — marketing and advertising expense of $832K in Q2 2026.
How has Community Trust Bancorp's community banking services — marketing and advertising expense changed year-over-year?
Community Trust Bancorp's community banking services — marketing and advertising expense increased by 5.4% year-over-year, from $789K to $832K.
What is the long-term trend for Community Trust Bancorp's community banking services — marketing and advertising expense?
Over 3 years (2022 to 2025), Community Trust Bancorp's community banking services — marketing and advertising expense has grown at a 1.7% compound annual growth rate (CAGR), from $2.98M to $3.14M.
What does community banking services — marketing and advertising expense mean?
Captures the investment in promotional activities, brand awareness, and customer acquisition efforts specifically for the community banking segment. This metric indicates the company's commitment to growing its deposit base and loan portfolio through market outreach.

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