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Community Trust Bancorp CTBI Community Banking Services — Marketing And Advertising Expense

Other segment segments

Corporate
$11K+37.5%

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Other financials

Income statement

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Revenue$74.2M+12.1%
Net income$27.2M+23.8%
EPS (diluted)$1.50+23.0%

Balance sheet

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Cash & equivalents$358.7M+5.3%
Total debt$16.0M-2.8%
Total equity$871.2M+11.1%
Total assets$6.7B+7.4%

Cash flow

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Operating cash flow$39.5M+7.9%
CapEx$1.6M-25.2%
Free cash flow$37.9M+9.9%

Valuation

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Market cap$1.29B+41.6%
Enterprise value$945.87M+61.5%
P/E12.5×+1.9×
P/S4.4×+0.9×

Profitability

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Net margin35.5%+1.9pp
FCF margin34.7%-7.4pp

Returns & leverage

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Return on equity12.5%+0.9pp
Debt / equity0.0×

Where this comes from

Reported directly by Community Trust Bancorp in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: Community Trust Bancorp’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Community Trust Bancorp's community banking services — marketing and advertising expense?
Community Trust Bancorp (CTBI) reported community banking services — marketing and advertising expense of $689K in Q1 2026.
How has Community Trust Bancorp's community banking services — marketing and advertising expense changed year-over-year?
Community Trust Bancorp's community banking services — marketing and advertising expense increased by 3.6% year-over-year, from $665K to $689K.
What is the long-term trend for Community Trust Bancorp's community banking services — marketing and advertising expense?
Over 3 years (2022 to 2025), Community Trust Bancorp's community banking services — marketing and advertising expense has grown at a 1.7% compound annual growth rate (CAGR), from $2.98M to $3.14M.
What does community banking services — marketing and advertising expense mean?
Captures the investment in promotional activities, brand awareness, and customer acquisition efforts specifically for the community banking segment. This metric indicates the company's commitment to growing its deposit base and loan portfolio through market outreach.