First Horizon FHN Wholesale — Advertising and public relations

Other segment segments

Similar metrics at other companies

WBSConsumer Banking — Marketing

$1.36M-31.6%

WBSCommercial Banking — Marketing

$0—

TFCWB — Other direct noninterest expense

$187M-3.1%

TFCWB — Expense allocation

$521M+0.8%

FITBCommercial Banking — Marketing expense

$1M0.0%

BROWholesale Brokerage — Interest Expense

$3M0.0%

Questions, answered.

What is First Horizon's wholesale — advertising and public relations?

First Horizon (FHN) reported wholesale — advertising and public relations of $0 in Q1 2026.

What is the long-term trend for First Horizon's wholesale — advertising and public relations?

Over 3 years (2022 to 2025), First Horizon's wholesale — advertising and public relations has grown at a 0.0% compound annual growth rate (CAGR), from $1M to $1M.

What does wholesale — advertising and public relations mean?

Marketing and promotional spending for the Wholesale banking segment.

How do you interpret wholesale — advertising and public relations?

Higher spending suggests an aggressive growth strategy or a push to capture market share in specific wholesale segments.

How does wholesale — advertising and public relations compare across companies?

Commonly reported as 'Marketing' or 'Advertising' expenses across the banking industry.