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Great Southern Bancorp GSBC Business Segments — Advertising Expense
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Where this comes from
Reported directly by Great Southern Bancorp in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The source filing: Great Southern Bancorp’s 10-Q, filed August 7, 2026.
- Filed
- Aug 7, 2026, 2:51 PM EDT
- Fiscal quarter
- Q2 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0001104659-26-092625
| Line item | THREE MONTHS ENDED / JUNE 30, 2026 | THREE MONTHS ENDED / JUNE 30, 2025 |
|---|---|---|
| Net occupancy and equipment expense | 10,683 | 8,435 |
| Postage | 889 | 825 |
| Insurance | 1,099 | 1,095 |
| Advertising | 836 | 705 |
| Office supplies and printing | 197 | 238 |
| Telephone | 705 | 705 |
| Legal, audit and other professional fees | 967 | 929 |
| Expense (income) on other real estate and repossessions, net | (85) | (168) |
ITEM 1. FINANCIAL STATEMENTS.
FAQ
- What is Great Southern Bancorp's business segments — advertising expense?
- Great Southern Bancorp (GSBC) reported business segments — advertising expense of $836K in Q2 2026.
- How has Great Southern Bancorp's business segments — advertising expense changed year-over-year?
- Great Southern Bancorp's business segments — advertising expense increased by 18.6% year-over-year, from $705K to $836K.
- What is the long-term trend for Great Southern Bancorp's business segments — advertising expense?
- Over 3 years (2022 to 2025), Great Southern Bancorp's business segments — advertising expense has grown at a -3.5% compound annual growth rate (CAGR), from $3.26M to $2.93M.
- What does business segments — advertising expense mean?
- This metric measures the total expenditure on marketing and promotional activities designed to acquire new customers and retain existing ones. It is a key indicator of the bank's growth strategy and competitive positioning in the market.
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