Orange County Bancorp OBT Banking — Advertising Expense

Other segment segments

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Questions, answered.

What is Orange County Bancorp's banking — advertising expense?

Orange County Bancorp (OBT) reported banking — advertising expense of $407K in Q1 2026.

How has Orange County Bancorp's banking — advertising expense changed year-over-year?

Orange County Bancorp's banking — advertising expense increased by 9.1% year-over-year, from $373K to $407K.

What is the long-term trend for Orange County Bancorp's banking — advertising expense?

Over 2 years (2023 to 2025), Orange County Bancorp's banking — advertising expense has grown at a 10.0% compound annual growth rate (CAGR), from $1.56M to $1.89M.

What does banking — advertising expense mean?

Represents the costs incurred by the banking segment for marketing, promotional campaigns, and brand awareness activities. This metric reflects the company's investment in customer acquisition and market positioning within its service areas.