Ibotta IBTA Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total Revenue by Product | ||||||
| Ad & other revenue | $9.47M-15.3% | $9.98M-37.6% | $11.18M-20.9% | $12.82M-8.3% | $11.18M-22.1% | |
| Redemption revenue | $73.02M-0.5% | $78.55M-4.7% | $72.08M-14.7% | $73.21M-1.0% | $73.4M+8.0% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Ibotta break its business down?
- Ibotta (IBTA) reports total revenue by product across 2 parts — Ad & other revenue and Redemption revenue. Each is extracted from the segment footnotes and tracked over time.
- Where does Ibotta's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Ibotta's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
