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Inspire Medical Systems INSP Business Segments — Advertising expense

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Other financials

Income statement

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Revenue$204.6M+1.6%
Gross profit$176.9M+3.7%
Operating income-$1.1M+24.7%
Net income-$11.3M-477%
EPS (diluted)-$0.39-490%

Balance sheet

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Cash & equivalents$98.9M+83.6%
Total debt$29.6M-11.8%
Total equity$792.3M+24.6%
Total assets$911.4M+24.7%

Cash flow

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Operating cash flow$12.8M+292%
CapEx$9.7M+15.7%
Free cash flow$3.1M+121%

Valuation

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Market cap$1.74B-26.1%
Enterprise value$1.67B-26.8%
P/E13.3×-31.1×
P/S1.9×-0.8×

Profitability

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Gross margin85.8%+1.1pp
Operating margin5.6%-0.3pp
Net margin14.3%+6.4pp
FCF margin10.6%+1.2pp

Returns & leverage

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Return on equity18.4%+7.5pp
Debt / equity0.0×
Current ratio6.3×-2.7×

Where this comes from

Reported directly by Inspire Medical Systems in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The source filing: Inspire Medical Systems’s 10-Q, filed May 4, 2026.

Filed
May 4, 2026, 4:07 PM EDT
Fiscal quarter
Q1 FY2026
Calendar quarter
Q1 2026
Accession
0001609550-26-000023
Line itemThree Months Ended / March 31, 2026Three Months Ended / March 31, 2025
Cost of goods sold27,67130,709
Research and development expense25,82627,803
Selling, general and administrative expense (excluding advertising expense)130,558123,349
Advertising expense21,64620,941
Operating (loss)(1,118)(1,485)
Other income (b)(3,515)(5,644)
Income tax expense13,6911,167
Net (loss) earnings$(11,294)$2,992

Item 1. Financial Statements.

FAQ

What is Inspire Medical Systems's business segments — advertising expense?
Inspire Medical Systems (INSP) reported business segments — advertising expense of $21.65M in Q1 2026.
How has Inspire Medical Systems's business segments — advertising expense changed year-over-year?
Inspire Medical Systems's business segments — advertising expense increased by 3.4% year-over-year, from $20.94M to $21.65M.
What is the long-term trend for Inspire Medical Systems's business segments — advertising expense?
Over 3 years (2022 to 2025), Inspire Medical Systems's business segments — advertising expense has grown at a 15.7% compound annual growth rate (CAGR), from $74.26M to $114.93M.
What does business segments — advertising expense mean?
Represents the specific costs incurred for marketing, patient awareness campaigns, and physician outreach programs to drive adoption of the company's medical solutions. This metric is a primary lever for customer acquisition and market penetration in the sleep apnea treatment space.

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