Independence Realty Trust IRT Same Store — Advertising Expense

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Questions, answered.

What is Independence Realty Trust's same store — advertising expense?

Independence Realty Trust (IRT) reported same store — advertising expense of $1.86M in Q1 2026.

How has Independence Realty Trust's same store — advertising expense changed year-over-year?

Independence Realty Trust's same store — advertising expense decreased by 3.7% year-over-year, from $1.93M to $1.86M.

What is the long-term trend for Independence Realty Trust's same store — advertising expense?

Over 2 years (2023 to 2025), Independence Realty Trust's same store — advertising expense has grown at a 20.3% compound annual growth rate (CAGR), from $6.34M to $9.18M.

What does same store — advertising expense mean?

This represents the marketing and promotional costs incurred to attract new tenants and maintain occupancy levels across the stabilized multifamily portfolio. It is a key indicator of the company's investment in demand generation and competitive positioning.