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Life360, Inc. LIF Sales & Marketing

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Other financials

Income statement

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Revenue$143.1M+38.1%
Gross profit$110.6M+32.3%
Operating income-$8.1M-469%
Net income$2.8M-36.5%
EPS (diluted)$0.03-40.0%

Balance sheet

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Cash & equivalents$352.9M+107%
Total debt$263.0K-58.5%
Total equity$597.6M+58.8%
Total assets$1.0B+129%

Cash flow

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Operating cash flow$17.2M+42.7%
CapEx--100%
Free cash flow$17.2M+44.2%

Valuation

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Market cap$3.97B+12.9%
Enterprise value$3.62B+7.0%
P/E26.6×
P/S7.5×-1.4×

Profitability

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Gross margin77.1%+0.8pp
Operating margin1.6%
Net margin28.2%
FCF margin17.4%+9.2pp

Returns & leverage

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Return on equity30.6%
Debt / equity0.0×
Current ratio5.4×+2.0×

Where this comes from

Reported directly by Life360, Inc. in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The official record: Life360, Inc.’s 10-Q, filed May 11, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Life360, Inc.'s sales & marketing?
Life360, Inc. (LIF) reported sales & marketing of $57.02M in Q1 2026.
How has Life360, Inc.'s sales & marketing changed year-over-year?
Life360, Inc.'s sales & marketing increased by 61.5% year-over-year, from $35.31M to $57.02M.
What is the long-term trend for Life360, Inc.'s sales & marketing?
Over 4 years (2021 to 2025), Life360, Inc.'s sales & marketing has grown at a 34.4% compound annual growth rate (CAGR), from $47.47M to $154.96M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.