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MediaAlpha MAX Business Segments

Q1 '26Q4 '25Q3 '25Q2 '25Q1 '25
Revenue by Product
Health insurance$11.17M-67.1%$20.83M-64.5%$12.86M-60.9%$18.07M-48.0%$33.94M-28.2%
Life insurance$5.84M+4.8%$5.33M+5.3%$5.57M+6.5%$5.23M-19.8%$5.57M-26.3%
Other$210K-86.5%$199K-86.6%$252K-87.3%$1.16M-54.6%$1.55M-39.4%
Property & casualty insurance$292.79M+31.2%$264.79M+12.4%$287.84M+31.4%$227.16M+69.0%$223.25M+222%

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Questions, answered.

How does MediaAlpha break its business down?
MediaAlpha (MAX) reports revenue by product across 4 parts — Health insurance, Life insurance, Other and Property & casualty insurance. Each is extracted from the segment footnotes and tracked over time.
Where does MediaAlpha's segment data come from?
Segment breakdowns are pulled from the segment footnotes in MediaAlpha's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.