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Republic Bancorp RBCAA Republic Credit Solutions Division — Marketing Expense

Other segment segments

Tax Refund Solutions
$34K-67.0%

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Other financials

Income statement

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Revenue$101.3M+7.9%
Net income$32.9M+4.4%
EPS (diluted)$1.68+4.3%

Balance sheet

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Cash & equivalents$354.1M-27.0%
Total debt$30.1M-14.9%
Total equity$1.2B+9.1%
Total assets$7.1B+1.3%

Cash flow

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Operating cash flow$1.1M-87.3%
CapEx$1.2M-63.5%
Free cash flow$68.1M-22.2%

Valuation

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Market cap$1.96B+46.4%
Enterprise value$1.63B+84.2%
P/E15.3×+4.5×
P/S4.8×+1.5×

Profitability

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Net margin31.3%+0.7pp
FCF margin35.3%-5.1pp

Returns & leverage

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Return on equity11.5%-0.8pp
Debt / equity0×0.0×

Where this comes from

Reported directly by Republic Bancorp in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The source filing: Republic Bancorp’s 10-Q, filed August 7, 2026.

Filed
Aug 7, 2026, 2:19 PM EDT
Fiscal quarter
Q2 FY2026
Calendar quarter
Q2 2026
Accession
0001104659-26-092605
(dollars in thousands)Core Banking / Traditional / BankingCore Banking / Warehouse / LendingCore Banking / Total / Core / BankingRepublic Processing Group / Tax / Refund / SolutionsRepublic Processing Group / Republic / Payment / SolutionsRepublic Processing Group / Republic / Credit / SolutionsRepublic Processing Group / Total / RPGTotal / Company
Salaries and employee benefits26,00075426,7541,7171,1241,3484,18930,943
Technology, equipment, and communication7,427467,47381201,1121,2138,686
Occupancy3,358303,3886156723,460
Marketing and development1,374—1,37434—1,6891,7233,097
Other noninterest expense (2)6,7191576,8762071441515027,378
Total noninterest expense44,87898745,8652,1001,2934,3067,69953,564
Income (loss) before income tax expense26,8822,81829,7002,2182,4578,17512,85042,550
Income tax expense (benefit)6,2126766,8884735351,7882,7969,684

Item 1. Financial Statements.

FAQ

What is Republic Bancorp's republic credit solutions division — marketing expense?
Republic Bancorp (RBCAA) reported republic credit solutions division — marketing expense of $1.69M in Q2 2026.
How has Republic Bancorp's republic credit solutions division — marketing expense changed year-over-year?
Republic Bancorp's republic credit solutions division — marketing expense increased by 16990.0% year-over-year, from -$10K to $1.69M.
What is the long-term trend for Republic Bancorp's republic credit solutions division — marketing expense?
Over 3 years (2022 to 2025), Republic Bancorp's republic credit solutions division — marketing expense has grown at a 2.4% compound annual growth rate (CAGR), from $2.61M to $2.8M.
What does republic credit solutions division — marketing expense mean?
This metric tracks the expenditures dedicated to advertising, promotional campaigns, and customer acquisition efforts specifically for the business segment. It is a primary driver for evaluating the segment's growth strategy and the cost-effectiveness of its market outreach.

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