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Advertising at other companies

Accenture logo
AccentureACN
$19.63M-24.9%
Rumble, Inc. logo
Rumble, Inc.RUM
$2.21M+66.7%

Other financials

Income statement

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Revenue$678.1M+1.9%
Gross profit$119.1M-6.1%
Operating income-$17.8M+53.6%
Net income$8.3M+112%
EPS (diluted)$0.03+110%

Balance sheet

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Cash & equivalents$96.0M-26.8%
Total debt$3.2B-3.1%
Total equity-$1.2B-13.4%
Total assets$2.8B-6.8%

Cash flow

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Operating cash flow$5.1M-59.5%
CapEx$14.5M+74.7%
Free cash flow-$9.4M-319%

Valuation

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Market cap$1.81B-39.7%
Enterprise value$4.89B-6.3%
P/S0.7×-0.4×

Profitability

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Gross margin18.5%-1.0pp
Operating margin-3%-1.2pp
Net margin-5.4%-1.8pp
FCF margin2.8%

Returns & leverage

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Return on equity-205.2%-222pp
Debt / equity117.7×+115×
Current ratio0.7×-0.1×

Where this comes from

Reported directly by Rackspace Technology, Inc. in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Rackspace Technology, Inc.’s 10-K, filed March 6, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Rackspace Technology, Inc.'s advertising?
Rackspace Technology, Inc. (RXT) reported advertising of $5.7M in Q4 2025.
How has Rackspace Technology, Inc.'s advertising changed year-over-year?
Rackspace Technology, Inc.'s advertising decreased by 13.6% year-over-year, from $6.6M to $5.7M.
What is the long-term trend for Rackspace Technology, Inc.'s advertising?
Over 4 years (2021 to 2025), Rackspace Technology, Inc.'s advertising has grown at a -9.2% compound annual growth rate (CAGR), from $33.6M to $22.8M.
What does advertising mean?
The total expenditure incurred for advertising, marketing, and promotional activities to drive brand awareness and customer acquisition. This metric indicates the company's investment in growth and market positioning.