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WEBTOON Entertainment Inc. WBTN Business Segments — Marketing

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Other financials

Income statement

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Revenue$320.9M-1.5%
Gross profit$83.0M+16.0%
Operating income-$8.0M+69.8%
Net income-$9.5M+57.8%
EPS (diluted)-$0.07+58.8%

Balance sheet

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Cash & equivalents$594.9M+8.1%
Total debt$20.4M-26.8%
Total equity$1.2B-19.7%
Total assets$1.6B-17.7%

Cash flow

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Operating cash flow-$11.8M+36.5%
CapEx$3.1M+487%
Free cash flow-$15.0M+21.9%

Valuation

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Market cap$1.48B+36.4%
Enterprise value$910.38M+60.8%
P/S1.1×+0.3×

Profitability

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Gross margin24.2%-0.2pp
Operating margin-3.3%-1.3pp
Net margin-24.2%+191pp
FCF margin-13.3%—

Returns & leverage

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Return on equity-25.2%-4,243pp
Debt / equity0×0.0×
Current ratio2.7×+0.1×

Where this comes from

Reported directly by WEBTOON Entertainment Inc. in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The official record: WEBTOON Entertainment Inc.’s 10-Q, filed May 11, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is WEBTOON Entertainment Inc.'s business segments — marketing?
WEBTOON Entertainment Inc. (WBTN) reported business segments — marketing of $30.52M in Q1 2026.
How has WEBTOON Entertainment Inc.'s business segments — marketing changed year-over-year?
WEBTOON Entertainment Inc.'s business segments — marketing decreased by 3.2% year-over-year, from $31.54M to $30.52M.
What is the long-term trend for WEBTOON Entertainment Inc.'s business segments — marketing?
Over 3 years (2022 to 2025), WEBTOON Entertainment Inc.'s business segments — marketing has grown at a -11.2% compound annual growth rate (CAGR), from $180M to $126.15M.
What does business segments — marketing mean?
Reflects the expenditures dedicated to user acquisition, brand awareness, and promotional campaigns within the specific business segment. Monitoring this helps evaluate the efficiency of customer acquisition costs relative to revenue growth.