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WD-40 Company WDFC Asia-Pacific — Advertising and sales promotion
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Where this comes from
Reported directly by WD-40 Company in its filing.
Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.
The source filing: WD-40 Company’s 10-Q, filed July 9, 2026.
- Filed
- Jul 9, 2026, 4:16 PM EDT
- Fiscal quarter
- Q3 FY2026
- Calendar quarter
- Q2 2026
- Accession
- 0000105132-26-000061
| For the Three Months Ended | Americas | EIMEA | Asia-Pacific | Total |
|---|---|---|---|---|
| Gross Profit | $56,195 | $38,780 | $15,448 | $110,423 |
| Operating Expenses: | ||||
| Department Expenses(1) | 18,288 | 14,934 | 3,843 | 37,065 |
| Advertising and sales promotion | 5,666 | 4,481 | 1,792 | 11,939 |
| Freight | 3,040 | 2,145 | 610 | 5,795 |
| Depreciation (in operating departments) and Amortization (2) | 1,731 | 764 | 66 | 2,561 |
| Income from operations - reportable segments | $27,470 | $16,456 | $9,137 | $53,063 |
| Unallocated Corporate(3) | (12,727) |
Item 1. Financial Statements (Unaudited)
FAQ
- What is WD-40 Company's asia-pacific — advertising and sales promotion?
- WD-40 Company (WDFC) reported asia-pacific — advertising and sales promotion of $1.79M in Q1 2026.
- How has WD-40 Company's asia-pacific — advertising and sales promotion changed year-over-year?
- WD-40 Company's asia-pacific — advertising and sales promotion decreased by 6.7% year-over-year, from $1.92M to $1.79M.
- What does asia-pacific — advertising and sales promotion mean?
- Captures the total expenditure dedicated to marketing campaigns, brand awareness initiatives, and promotional activities aimed at driving sales within the Asia-Pacific market. This metric is critical for evaluating the return on investment for regional growth strategies.
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