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WHWK WHWK FYARRO — Marketing And Advertising Expense

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Other financials

Income statement

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Revenue--100%
Gross profit--100%
Operating income-$23.5M-54.6%
Net income-$22.2M-130%
EPS (diluted)-$0.32-117%

Balance sheet

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Cash & equivalents$34.8M-84.7%
Total debt$833.0K-34.3%
Total equity$116.2M-47.6%
Total assets$127.2M-45.6%

Cash flow

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Operating cash flow-$22.2M-87.2%
CapEx--100%
Free cash flow-$22.2M-78.9%

Valuation

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Market cap$226.49M+131%

Profitability

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Gross margin89.4%+1.0pp
Operating margin-1,601.1%-1,985pp
Net margin-288.3%+61.6pp
FCF margin-1,371.4%-1,730pp

Returns & leverage

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Return on equity-68.5%-86.2pp
Debt / equity0.0×
Current ratio11.4×-7.6×

Where this comes from

Reported directly by WHWK in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: WHWK’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is WHWK's FYARRO — marketing and advertising expense?
WHWK (WHWK) reported FYARRO — marketing and advertising expense of $0 in Q1 2026.
How has WHWK's FYARRO — marketing and advertising expense changed year-over-year?
WHWK's FYARRO — marketing and advertising expense decreased by 100.0% year-over-year, from $294K to $0.
What does FYARRO — marketing and advertising expense mean?
This metric captures the total expenditures dedicated to promoting, branding, and advertising a specific product or service segment. It serves as a key indicator of the company's commercialization strategy and its efforts to drive market penetration and brand awareness. Monitoring this expense helps evaluate the efficiency of sales and marketing initiatives relative to the revenue generated by the product.