Xponential Fitness XPOF Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Revenue by Product | ||||||
| Equipment Revenue | $4.35M-37.4% | $6.95M-6.8% | $7.46M-21.6% | $9.51M-14.4% | $11.1M-12.5% | |
| Franchise Marketing Fund Revenue | $8.71M-2.2% | $8.91M+1.0% | $8.83M-6.7% | $9.46M+2.1% | $9.27M+0.7% | |
| Franchise | $41.15M-20.1% | $51.51M-0.7% | $51.88M+14.4% | $45.35M+3.3% | $43.89M-3.1% | |
| Merchandise Revenue | $653K-91.0% | $7.24M+50.8% | $4.8M-14.4% | $5.61M-10.3% | $6.26M+2.2% | |
| Service Other | $5.84M-30.0% | $8.35M+42.6% | $5.85M-6.7% | $6.27M-1.4% | $6.36M-35.8% | |
| Revenue Remaining Performance Obligation by Product | ||||||
| Brand Fees | $674K-4.7% | $707K-49.4% | $1.4M+18.4% | $1.18M+15.1% | $1.03M+11.4% | |
| Franchise Development Fees | $77.02M-1.5% | $78.16M-11.6% | $88.41M— | —— | —— | |
| Contract With Customer Liability Revenue Recognized by Product | ||||||
| Brand Fees | -$184K-78.6% | -$103K+1.0% | -$104K+10.3% | -$116K+36.6% | -$183K-47.6% | |
| Franchise Development Fees | -$2.83M+64.2% | -$7.89M0.0% | -$7.89M0.0% | -$7.89M0.0% | -$7.89M-51.9% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Xponential Fitness break its business down?
- Xponential Fitness (XPOF) reports revenue by product across 5 parts — Equipment Revenue, Franchise Marketing Fund Revenue, Franchise, Merchandise Revenue and Service Other. Each is extracted from the segment footnotes and tracked over time.
- Where does Xponential Fitness's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Xponential Fitness's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
