Xponential Fitness XPOF Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Revenue by Product | ||||||
| Equipment Revenue | $4.35M-60.8% | $6.95M-45.2% | $7.46M-49.2% | $9.51M-26.4% | $11.1M-20.1% | |
| Franchise Marketing Fund Revenue | $8.71M-6.0% | $8.91M-3.2% | $8.83M+3.1% | $9.46M+12.9% | $9.27M+18.3% | |
| Franchise | $41.15M-6.2% | $51.51M+13.7% | $51.88M+16.7% | $45.35M+5.4% | $43.89M+5.1% | |
| Merchandise Revenue | $653K-89.6% | $7.24M+18.4% | $4.8M-27.0% | $5.61M-8.5% | $6.26M-25.0% | |
| Service Other | $5.84M-8.1% | $8.35M-15.7% | $5.85M-6.3% | $6.27M-2.7% | $6.36M-19.1% | |
| Revenue Remaining Performance Obligation by Product | ||||||
| Brand Fees | $674K-34.2% | $707K-23.2% | $1.4M+14.0% | $1.18M-23.7% | $1.03M-43.1% | |
| Franchise Development Fees | $77.02M— | $78.16M-32.4% | $88.41M-25.7% | —— | —— | |
| Contract With Customer Liability Revenue Recognized by Product | ||||||
| Brand Fees | -$184K-0.5% | -$103K+16.9% | -$104K+16.8% | -$116K+82.7% | -$183K+77.0% | |
| Franchise Development Fees | -$2.83M+64.2% | -$7.89M-51.9% | -$7.89M-34.3% | -$7.89M-28.9% | -$7.89M-14.0% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Xponential Fitness break its business down?
- Xponential Fitness (XPOF) reports revenue by product across 5 parts — Equipment Revenue, Franchise Marketing Fund Revenue, Franchise, Merchandise Revenue and Service Other. Each is extracted from the segment footnotes and tracked over time.
- Where does Xponential Fitness's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Xponential Fitness's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
