Net sales increased 2% during 2024 compared to 2023. Services net sales increased 13%, reflecting higher net sales from advertising, the App Store and cloud services.
In millions, except percentages
| Net sales | 2024 | 2023 |
|---|---|---|
| iPhone | $201,183 | $200,583 |
| Mac | $29,984 | $29,357 |
| iPad | $26,694 | $28,300 |
| Wearables, Home and Accessories | $37,005 | $39,845 |
| Services | $96,169 | $85,200 |
| Total net sales | $391,035 | $383,285 |
Search the filing, open its contents and documents, copy markdown, and return to the SEC source from one panel.
Move through clean sections, narrative, and tables while the company, period, and accession stay in view.
Net sales increased 2% during 2024 compared to 2023. Services net sales increased 13%, reflecting higher net sales from advertising, the App Store and cloud services.
In millions, except percentages
| Net sales | 2024 | 2023 |
|---|---|---|
| iPhone | $201,183 | $200,583 |
| Mac | $29,984 | $29,357 |
| iPad | $26,694 | $28,300 |
| Wearables, Home and Accessories | $37,005 | $39,845 |
| Services | $96,169 | $85,200 |
| Total net sales | $391,035 | $383,285 |
Pin the filing you are reading and return to recent filings, metrics, and companies from the same sidebar.
