Akamai Technologies Sales & Marketing increased by 5.4% to $157.06M in Q1 2026 compared to the prior quarter. Year-over-year, this metric grew by 17.1%, from $134.13M to $157.06M. Over 4 years (FY 2021 to FY 2025), Sales & Marketing shows an upward trend with a 5.6% CAGR.
An increase may signal aggressive growth strategies or higher customer acquisition costs, while a decrease could indicate cost-cutting or a shift toward organic growth.
Represents the total costs incurred to acquire new customers and promote brand awareness through advertising, promotiona...
Standard across financial services; peers often report this as 'Marketing and Business Development' or 'Advertising and Promotion'.
selling_and_marketing| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $111.89M | $108.51M | $125.21M | $122.72M | $126.67M | $123.94M | $129.09M | $129.11M | $136.55M | $132.31M | $135.26M | $134.57M | $139.04M | $138.55M | $144.62M | $134.13M | $146.24M | $144.87M | $149.07M | $157.06M |
| QoQ Change | — | -3.0% | +15.4% | -2.0% | +3.2% | -2.2% | +4.2% | +0.0% | +5.8% | -3.1% | +2.2% | -0.5% | +3.3% | -0.4% | +4.4% | -7.3% | +9.0% | -0.9% | +2.9% | +5.4% |
| YoY Change | — | — | — | — | +13.2% | +14.2% | +3.1% | +5.2% | +7.8% | +6.8% | +4.8% | +4.2% | +1.8% | +4.7% | +6.9% | -0.3% | +5.2% | +4.6% | +3.1% | +17.1% |