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Cloudflare, Inc. NET Sales & Marketing

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Other financials

Income statement

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Revenue$639.8M+33.5%
Gross profit$455.6M+25.3%
Operating income-$62.0M-16.4%
Net income-$22.9M+40.4%
EPS (diluted)-$0.07+36.4%

Balance sheet

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Cash & equivalents$944.4M+347%
Total debt$256.7M+36.9%
Total equity$1.5B+7.1%
Total assets$6.2B+65.6%

Cash flow

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Operating cash flow$158.3M+8.6%
CapEx$65.2M-24.1%
Free cash flow$93.1M+55.4%

Valuation

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Market cap$80.45B+29.4%
Enterprise value$79.76B+28.4%
P/S34.6×-0.6×

Profitability

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Gross margin73.3%-3.6pp
Operating margin-9.3%+0.7pp
Net margin-3.7%-0.6pp
FCF margin13.8%+1.7pp

Returns & leverage

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Return on equity-5.9%-1.0pp
Debt / equity0.2×0.0×
Current ratio2×-1.2×

Where this comes from

Reported directly by Cloudflare, Inc. in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The official record: Cloudflare, Inc.’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Cloudflare, Inc.'s sales & marketing?
Cloudflare, Inc. (NET) reported sales & marketing of $271.6M in Q1 2026.
How has Cloudflare, Inc.'s sales & marketing changed year-over-year?
Cloudflare, Inc.'s sales & marketing increased by 26.9% year-over-year, from $214.01M to $271.6M.
What is the long-term trend for Cloudflare, Inc.'s sales & marketing?
Over 4 years (2021 to 2025), Cloudflare, Inc.'s sales & marketing has grown at a 29.4% compound annual growth rate (CAGR), from $328.07M to $920.82M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.