Bark, Inc. BARK Direct to Consumer: — Cost of revenue

Other segment segments

Similar metrics at other companies

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PLBYDirect-to-Consumer — Cost of Product and Service Sold

$8.05M+16.6%

BBWDirect To Consumer — Cost of Goods Sold

$40.34M-21.8%

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PLBYDirect-to-Consumer — Marketing Expense

$1.82M+24.5%

VRADirect — Segment cost of sales

$21.27M-10.9%

CALDirect To Consumer — Revenue (Gross)

$443.79M+3.5%

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PLBYDirect-to-Consumer — Gross Profit

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Questions, answered.

What is Bark, Inc.'s direct to consumer: — cost of revenue?

Bark, Inc. (BARK) reported direct to consumer: — cost of revenue of $24.83M in Q1 2026.

How has Bark, Inc.'s direct to consumer: — cost of revenue changed year-over-year?

Bark, Inc.'s direct to consumer: — cost of revenue decreased by 27.1% year-over-year, from $34.08M to $24.83M.

What is the long-term trend for Bark, Inc.'s direct to consumer: — cost of revenue?

Over 4 years (2022 to 2026), Bark, Inc.'s direct to consumer: — cost of revenue has grown at a -12.3% compound annual growth rate (CAGR), from $187.99M to $111.18M.

What does direct to consumer: — cost of revenue mean?

Includes the direct costs attributable to the production, fulfillment, and delivery of goods sold through the direct-to-consumer channel. This encompasses expenses such as raw materials, manufacturing labor, shipping, and packaging specific to direct orders. Monitoring this metric is essential for assessing the variable cost structure and operational efficiency of the direct sales model.