Discontinued — last reported Q4 '17
Non-Current Assets
Goodwill
Booking Holdings Inc. Goodwill remained flat by 0.0% to $2.67B in Q4 2025 compared to the prior quarter. Year-over-year, this metric declined by 4.6%, from $2.80B to $2.67B. Over 5 years (FY 2020 to FY 2025), Goodwill shows an upward trend with a 7.1% CAGR.
Analysis
StatementBalance Sheet Statement
SectionNon-Current Assets
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ3 2015
Last reportedQ4 2017
How to read this metric
High goodwill indicates a history of aggressive M&A; significant write-downs signal that acquired assets are underperforming expectations.
Detailed definition
Goodwill represents the premium paid over the fair market value of net identifiable assets during an acquisition. It ref...
Peer comparison
Common in industries with high M&A activity; peers are compared based on the ratio of goodwill to total equity.
Metric ID:
goodwillHistorical Data
19 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $1.89B | $1.87B | $2.89B | $2.88B | $2.84B | $2.81B | $2.81B | $2.82B | $2.82B | $2.80B | $2.83B | $2.82B | $2.81B | $2.84B | $2.80B | $2.82B | $2.86B | $2.67B | $2.67B |
| QoQ Change | — | -0.7% | +54.2% | -0.3% | -1.3% | -1.2% | -0.0% | +0.3% | +0.2% | -0.6% | +0.8% | -0.4% | -0.0% | +0.9% | -1.4% | +0.6% | +1.4% | -6.5% | +0.0% |
| YoY Change | — | — | — | — | +50.7% | +50.0% | -2.8% | -2.2% | -0.7% | -0.1% | +0.7% | -0.0% | -0.2% | +1.2% | -1.0% | +0.0% | +1.5% | -6.0% | -4.6% |
Range$1.87B – $2.89B
CAGR+8.0%
Avg YoY Growth+5.8%
Median YoY Growth-0.1%
Goodwill at Other Companies
Frequently Asked Questions
- What is Booking Holdings Inc.'s goodwill?
- Booking Holdings Inc. (BKNG) reported goodwill of $2.67B in Q4 2025.
- How has Booking Holdings Inc.'s goodwill changed year-over-year?
- Booking Holdings Inc.'s goodwill decreased by 4.6% year-over-year, from $2.80B to $2.67B.
- What is the long-term trend for Booking Holdings Inc.'s goodwill?
- Over 5 years (2020 to 2025), Booking Holdings Inc.'s goodwill has grown at a 7.1% compound annual growth rate (CAGR), from $1.90B to $2.67B.
- What does goodwill mean?
- The premium paid for an acquisition above the value of its tangible and identifiable assets.