Dutch Bros BROS Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total revenues by Product | ||||||
| Franchising | $33.96M+5.3% | $32.26M+10.8% | $29.12M-13.3% | $33.57M+23.9% | $27.09M+0.1% | |
| Other | $1.4M-21.2% | $1.78M+9.0% | $1.63M-6.3% | $1.74M+6.0% | $1.64M+6.6% | |
| Cost of Sales by Product | ||||||
| Beverage, food & packaging | $112.32M+1.5% | $110.61M+8.6% | $101.88M+5.6% | $96.47M+18.5% | $81.38M+1.9% | |
| Labor costs | $112.31M+4.8% | $107.13M-0.9% | $108.1M+6.7% | $101.27M+13.2% | $89.44M+5.2% | |
| Occupancy & other costs | $76.79M+8.9% | $70.5M+5.7% | $66.7M+11.2% | $59.98M+11.2% | $53.93M-1.8% | |
| Pre-opening costs | $6.34M-23.3% | $8.27M+19.3% | $6.93M+52.6% | $4.54M-19.1% | $5.61M+56.7% | |
| Contract with Customer, Liability by Product | ||||||
| Gift card and loyalty programs | $59.71M-3.7% | $62.01M+23.5% | $50.23M+3.0% | $48.78M+8.3% | $45.03M-6.7% | |
| Initial unearned franchise fees | $2.66M+3.9% | $2.56M— | —— | —— | —— |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Dutch Bros break its business down?
- Dutch Bros (BROS) reports total revenues by product across 2 parts — Franchising and Other. Each is extracted from the segment footnotes and tracked over time.
- Where does Dutch Bros's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Dutch Bros's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
