Business Segments · Goodwill
Credit Card — Goodwill
Capital One Financial Credit Card — Goodwill decreased by 1.9% to $11.92B in Q4 2025 compared to the prior quarter. Year-over-year, this metric grew by 122.3%, from $5.36B to $11.92B. Over 4 years (FY 2021 to FY 2025), Credit Card — Goodwill shows an upward trend with a 15.3% CAGR.
Analysis
StatementSegment
CategoryCapital Allocation
SignalContext dependent
VolatilityStable
First reportedQ4 2013
Last reportedQ4 2025
Rolls up toGoodwill
How to read this metric
An increase suggests recent M&A activity, while a decrease may indicate impairment charges due to declining business performance.
Detailed definition
Represents the intangible asset value recorded when the credit card business segment acquires another entity for a price...
Peer comparison
Standard across financial institutions under intangible assets; peers often report this as part of total goodwill.
Metric ID:
cof_segment_credit_card_goodwillHistorical Data
19 periods
| Q2 '21 | Q3 '21 | Q4 '21 | Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $5.09B | $5.09B | $5.09B | $5.09B | $5.08B | $5.07B | $5.08B | $5.08B | $5.36B | $5.35B | $5.37B | $5.36B | $5.36B | $5.38B | $5.36B | $5.37B | $6.50B | $12.14B | $11.92B |
| QoQ Change | — | -0.0% | +0.0% | -0.0% | -0.1% | -0.1% | +0.1% | +0.0% | +5.5% | -0.2% | +0.3% | -0.1% | +0.0% | +0.4% | -0.4% | +0.2% | +21.0% | +86.8% | -1.9% |
| YoY Change | — | — | — | — | -0.2% | -0.3% | -0.2% | -0.1% | +5.6% | +5.5% | +5.7% | +5.6% | +0.0% | +0.7% | -0.1% | +0.1% | +21.2% | +125.5% | +122.3% |
Range$5.07B – $12.14B
CAGR+20.8%
Avg YoY Growth+19.4%
Median YoY Growth+0.7%
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Frequently Asked Questions
- What is Capital One Financial's credit card — goodwill?
- Capital One Financial (COF) reported credit card — goodwill of $11.92B in Q4 2025.
- How has Capital One Financial's credit card — goodwill changed year-over-year?
- Capital One Financial's credit card — goodwill increased by 122.3% year-over-year, from $5.36B to $11.92B.
- What is the long-term trend for Capital One Financial's credit card — goodwill?
- Over 4 years (2021 to 2025), Capital One Financial's credit card — goodwill has grown at a 15.3% compound annual growth rate (CAGR), from $20.35B to $35.93B.
- What does credit card — goodwill mean?
- The premium paid over the fair value of net assets for acquisitions within the credit card business.