Discontinued — last reported Q1 '25
Direct-to-Consumer — Operating Income (Loss)
Deckers Outdoor Corporation Direct-to-Consumer — Operating Income (Loss) decreased by 33.4% to $106.41M in Q2 2024 compared to the prior quarter. Year-over-year, this metric grew by 41.0%, from $75.46M to $106.41M. Over 2 years (FY 2022 to FY 2024), Direct-to-Consumer — Operating Income (Loss) shows an upward trend with a 31.1% CAGR. This decline may warrant attention — for this metric, higher values are generally preferred.
Analysis
How to read this metric
Growth in this metric signals improved segment-level margins and successful scaling of the direct sales model.
Detailed definition
Reflects the core operating performance of the direct-to-consumer segment, focusing on the margin generated after deduct...
Peer comparison
Widely used across the retail industry to compare segment-level profitability.
deck_segment_direct_to_consumer_operating_income_lossHistorical Data
| Q1 '22 | Q2 '22 | Q3 '22 | Q4 '22 | Q1 '23 | Q2 '23 | Q3 '23 | Q4 '23 | Q1 '24 | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Value | $39.68M | $38.73M | $257.52M | $99.48M | $41.22M | $59.94M | $292.69M | $115.10M | $75.46M | $112.26M | $401.08M | $159.86M | $106.41M |
| QoQ Change | — | -2.4% | +564.8% | -61.4% | -58.6% | +45.4% | +388.3% | -60.7% | -34.4% | +48.8% | +257.3% | -60.1% | -33.4% |
| YoY Change | — | — | — | — | +3.9% | +54.7% | +13.7% | +15.7% | +83.1% | +87.3% | +37.0% | +38.9% | +41.0% |
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Frequently Asked Questions
- What is Deckers Outdoor Corporation's direct-to-consumer — operating income (loss)?
- Deckers Outdoor Corporation (DECK) reported direct-to-consumer — operating income (loss) of $106.41M in Q2 2024.
- How has Deckers Outdoor Corporation's direct-to-consumer — operating income (loss) changed year-over-year?
- Deckers Outdoor Corporation's direct-to-consumer — operating income (loss) increased by 41.0% year-over-year, from $75.46M to $106.41M.
- What is the long-term trend for Deckers Outdoor Corporation's direct-to-consumer — operating income (loss)?
- Over 2 years (2022 to 2024), Deckers Outdoor Corporation's direct-to-consumer — operating income (loss) has grown at a 31.1% compound annual growth rate (CAGR), from $435.41M to $748.66M.
- What does direct-to-consumer — operating income (loss) mean?
- The operating profit or loss specifically attributed to the direct-to-consumer business segment.