What is 8x8, Inc.'s sales & marketing?

8x8, Inc. (EGHT) reported sales & marketing of $59.87M in Q1 2026.

How has 8x8, Inc.'s sales & marketing changed year-over-year?

8x8, Inc.'s sales & marketing decreased by 10.4% year-over-year, from $66.84M to $59.87M.

What is the long-term trend for 8x8, Inc.'s sales & marketing?

Over 4 years (2022 to 2026), 8x8, Inc.'s sales & marketing has grown at a -5.3% compound annual growth rate (CAGR), from $314.22M to $252.4M.

What does sales & marketing mean?

Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.

8x8, Inc. EGHT Sales & Marketing

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Other financials

Income statement

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Revenue$185.2M+4.6%

Gross profit$117.1M-2.5%

Operating income$3.3M+695%

Net income$106.0K+102%

EPS (diluted)$0.04+100%

Balance sheet

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Cash & equivalents$93.3M+4.4%

Total debt$127.9M-69.7%

Total equity$146.6M+20.0%

Total assets$662.8M-3.0%

Cash flow

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Operating cash flow$14.4M+145%

CapEx$577.0K+62.1%

Free cash flow$13.8M+150%

Valuation

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Market cap$242.45M+3.3%

Enterprise value$277.08M-47.7%

P/E147.1×—

P/S0.3×0.0×

Profitability

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Gross margin64.6%-3.3pp

Operating margin2.6%+0.4pp

Net margin0.2%+0.1pp

FCF margin7.1%-1.5pp

Returns & leverage

See full

Return on equity1.2%+0.6pp

Debt / equity0.9×-2.6×

Current ratio1.1×-0.1×

Where this comes from

Reported directly by 8x8, Inc. in its filing.

Tagged under the XBRL concept us-gaap:SellingAndMarketingExpense.

The official record: 8x8, Inc.’s 10-K, filed May 22, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is 8x8, Inc.'s sales & marketing?: 8x8, Inc. (EGHT) reported sales & marketing of $59.87M in Q1 2026.
How has 8x8, Inc.'s sales & marketing changed year-over-year?: 8x8, Inc.'s sales & marketing decreased by 10.4% year-over-year, from $66.84M to $59.87M.
What is the long-term trend for 8x8, Inc.'s sales & marketing?: Over 4 years (2022 to 2026), 8x8, Inc.'s sales & marketing has grown at a -5.3% compound annual growth rate (CAGR), from $314.22M to $252.4M.
What does sales & marketing mean?: Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.