What is Expedia Group, Inc.'s b2b — sales & marketing?

Expedia Group, Inc. (EXPE) reported b2b — sales & marketing of $726.00M in Q1 2026.

What does b2b — sales & marketing mean?

Total spending on sales and marketing efforts for the B2B segment.

Expedia Group, Inc. B2B — Sales & Marketing increased by 25.8% to $726.00M in Q1 2026 compared to the prior quarter.

StatementSegment

CategoryGrowth

SignalContext dependent

VolatilityModerate

First reportedQ1 2025

Last reportedQ1 2026

An increase may signal aggressive growth strategies, while a decrease relative to revenue suggests improved marketing efficiency.

Captures the total expenditure on advertising, promotional activities, and sales commissions specifically allocated to t...

Standard marketing expense line item found in most B2B-focused business segments.

Metric ID: expe_segment_b2b_selling_and_marketing_expense

2 periods

Range$577.00M – $726.00M

Avg YoY Growth+25.8%

Median YoY Growth+25.8%

What is Expedia Group, Inc.'s b2b — sales & marketing?: Expedia Group, Inc. (EXPE) reported b2b — sales & marketing of $726.00M in Q1 2026.
What does b2b — sales & marketing mean?: Total spending on sales and marketing efforts for the B2B segment.