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The Honest Company HNST Gift Card — Revenue recognized

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Other financials

Income statement

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Revenue$78.1M-19.7%
Gross profit$33.3M-11.7%
Operating income-$659.0K-126%
Net income-$42.0K-101%
EPS (diluted)$0.00-100%

Balance sheet

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Cash & equivalents$90.4M+24.1%
Total debt$11.8M-40.1%
Total equity$169.1M-6.2%
Total assets$214.9M-19.0%

Cash flow

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Operating cash flow$5.5M+288%
CapEx$1.7M+2,700%
Free cash flow$3.8M+226%

Valuation

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Market cap$391.88M-24.2%
Enterprise value$313.28M-32.5%
P/S1.1×-0.2×

Profitability

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Gross margin33.9%-4.7pp
Operating margin-6.1%-7.0pp
Net margin-5.4%-5.8pp
FCF margin5.8%—

Returns & leverage

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Return on equity-10.9%-12.0pp
Debt / equity0.1×0.0×
Current ratio4.5×+1.3×

Where this comes from

Reported directly by The Honest Company in its filing.

Tagged under the XBRL concept us-gaap:ContractWithCustomerLiabilityRevenueRecognized.

The official record: The Honest Company’s 10-K, filed February 25, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is The Honest Company's gift card — revenue recognized?
The Honest Company (HNST) reported gift card — revenue recognized of $325K in Q4 2025.
How has The Honest Company's gift card — revenue recognized changed year-over-year?
The Honest Company's gift card — revenue recognized increased by 116.7% year-over-year, from $150K to $325K.
What is the long-term trend for The Honest Company's gift card — revenue recognized?
Over 4 years (2021 to 2025), The Honest Company's gift card — revenue recognized has grown at a 9.6% compound annual growth rate (CAGR), from $900K to $1.3M.
What does gift card — revenue recognized mean?
This metric represents the total revenue recognized from the redemption of gift cards within a specific reporting period. It reflects the conversion of deferred revenue liabilities into realized sales as customers utilize prepaid balances to purchase products across the company's retail and digital channels. Monitoring this figure provides insight into consumer engagement with the brand's prepaid ecosystem and the velocity at which outstanding gift card balances are being utilized.