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Hawthorn Bancshares HWBK Sales & Marketing

Sales & Marketing at other companies

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$1.24M+56.5%
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$524K+53.2%
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$277K+67.9%
Northwest Bancshares logo
Northwest BancsharesNWBI
$1.67M-11.3%
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Home BancorpHBCP
$494K+15.2%
Bar Harbor Bankshares logo
Bar Harbor BanksharesBHB
$605K+16.8%

Other financials

Income statement

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Revenue$20.2M+7.7%
Net income$5.7M+6.7%
EPS (diluted)$0.83+7.8%

Balance sheet

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Cash & equivalents$101.9M-0.3%
Total debt$4.9M+60.5%
Total equity$175.4M+14.3%
Total assets$1.9B-1.5%

Cash flow

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Operating cash flow$8.0M+39.0%
CapEx$1.9M+588%
Free cash flow$6.1M+11.7%

Valuation

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Market cap$271.04M+39.8%
Enterprise value$173.98M+81.8%
P/E11.2×+1.8×
P/S3.3×+0.7×

Profitability

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Net margin29.6%+3.6pp
FCF margin29.7%-1.5pp

Returns & leverage

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Return on equity14.7%+1.5pp
Debt / equity0×0.0×

Where this comes from

Reported directly by Hawthorn Bancshares in its filing.

Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.

The official record: Hawthorn Bancshares’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Hawthorn Bancshares's sales & marketing?
Hawthorn Bancshares (HWBK) reported sales & marketing of $204K in Q1 2026.
How has Hawthorn Bancshares's sales & marketing changed year-over-year?
Hawthorn Bancshares's sales & marketing increased by 27.5% year-over-year, from $160K to $204K.
What is the long-term trend for Hawthorn Bancshares's sales & marketing?
Over 4 years (2021 to 2025), Hawthorn Bancshares's sales & marketing has grown at a -3.4% compound annual growth rate (CAGR), from $1.23M to $1.07M.
What does sales & marketing mean?
Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.