What is Hancock Whitney Corporation's advertising costs?

Hancock Whitney Corporation (HWC) reported advertising costs of $4.19M in Q1 2026.

How has Hancock Whitney Corporation's advertising costs changed year-over-year?

Hancock Whitney Corporation's advertising costs increased by 38.8% year-over-year, from $3.02M to $4.19M.

Hancock Whitney Corporation HWC Advertising costs

Advertising costs at other companies

Ollie's Bargain Outlet Holdings, Inc.OLLI

$19.33M+10.7%

BeldenBDC

$4.25M+21.4%

CHE

ChemedCHE

$22.04M+21.3%

Ford Motor CompanyF

$675M-3.6%

Paycom SoftwarePAYC

$31.38M+45.4%

Trex CompanyTREX

$15.25M+14.0%

Other financials

Income statement

See full

Revenue$292.6M-19.8%

Net income$47.4M-60.3%

EPS (diluted)$0.57-58.7%

Balance sheet

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Cash & equivalents$555.5M+8.9%

Total debt$1.7B+93.5%

Total equity$4.4B+3.3%

Total assets$35.5B+2.3%

Cash flow

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Operating cash flow$114.4M+9.8%

CapEx$5.9M+50.0%

Free cash flow$108.4M+8.2%

Valuation

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Market cap$5.7B+14.8%

Enterprise value$6.82B+29.4%

P/E13.8×+3.2×

P/S4×+0.5×

Profitability

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Net margin28.7%-3.7pp

FCF margin36.8%-1.0pp

Returns & leverage

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Return on equity9.5%-2.1pp

Debt / equity0.4×+0.2×

Where this comes from

Reported directly by Hancock Whitney Corporation in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Hancock Whitney Corporation’s 10-Q, filed May 7, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Hancock Whitney Corporation's advertising costs?: Hancock Whitney Corporation (HWC) reported advertising costs of $4.19M in Q1 2026.
How has Hancock Whitney Corporation's advertising costs changed year-over-year?: Hancock Whitney Corporation's advertising costs increased by 38.8% year-over-year, from $3.02M to $4.19M.