Other
Deferred co-brand revenue
Southwest Airlines Deferred co-brand revenue increased by 0.7% to $432M in Q1 2026 compared to the prior quarter. This is a positive signal — higher values indicate stronger performance for this metric.
Analysis
StatementBalance Sheet Statement
SectionOther
CategoryGrowth
SignalHigher is better
VolatilityStable
First reportedQ4 2024
Last reportedQ1 2026Apr 23, 2026
How to read this metric
An increase indicates strong growth in loyalty program partnerships, while a decrease may reflect higher redemption rates.
Detailed definition
This represents deferred revenue related to loyalty program points sold to co-brand credit card partners that have not y...
Peer comparison
Highly comparable across major airlines with significant loyalty programs; a key indicator of non-ticket revenue health.
Metric ID:
other_contract_with_customer_liability_loyalty_co_brandi_535214Historical Data
3 periods
| Q4 '24 | Q4 '25 | Q1 '26 | |
|---|---|---|---|
| Value | $164M | $429M | $432M |
| QoQ Change | — | +161.6% | +0.7% |
| YoY Change | — | +161.6% | — |
Range$164M – $432M
Avg YoY Growth+161.6%
Median YoY Growth+161.6%
Current Streak2+ quarters growth
Deferred co-brand revenue at Other Companies
Frequently Asked Questions
- What is Southwest Airlines's deferred co-brand revenue?
- Southwest Airlines (LUV) reported deferred co-brand revenue of $432M in Q1 2026.
- What does deferred co-brand revenue mean?
- Deferred revenue from loyalty points sold to credit card partners.