What is MetroCity Bankshares's advertising costs?

MetroCity Bankshares (MCBS) reported advertising costs of $223K in Q1 2026.

How has MetroCity Bankshares's advertising costs changed year-over-year?

MetroCity Bankshares's advertising costs increased by 33.5% year-over-year, from $167K to $223K.

What is the long-term trend for MetroCity Bankshares's advertising costs?

Over 4 years (2021 to 2025), MetroCity Bankshares's advertising costs has grown at a 5.0% compound annual growth rate (CAGR), from $541K to $657K.

MetroCity Bankshares MCBS Advertising costs

Advertising costs at other companies

Capital City Bank GroupCCBG

$797.5K+2.5%

Other financials

Income statement

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Revenue$50.8M+41.2%

Net income$22.3M+36.9%

EPS (diluted)$0.77+22.2%

Balance sheet

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Cash & equivalents$387.6M+36.0%

Total debt$14.5M+82.3%

Total equity$554.2M+29.5%

Total assets$4.7B+28.1%

Cash flow

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Operating cash flow$45.8M+285%

CapEx-$733.0K-1,147%

Free cash flow$45.1M+281%

Valuation

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Market cap$1.01B+22.3%

Enterprise value$634.89M—

P/E13.5×—

P/S5.9×—

Profitability

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Net margin43.7%-2.0pp

FCF margin41.6%—

Returns & leverage

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Return on equity15.2%-0.9pp

Debt / equity0×0.0×

Where this comes from

Reported directly by MetroCity Bankshares in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: MetroCity Bankshares’s 10-Q, filed May 8, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is MetroCity Bankshares's advertising costs?: MetroCity Bankshares (MCBS) reported advertising costs of $223K in Q1 2026.
How has MetroCity Bankshares's advertising costs changed year-over-year?: MetroCity Bankshares's advertising costs increased by 33.5% year-over-year, from $167K to $223K.
What is the long-term trend for MetroCity Bankshares's advertising costs?: Over 4 years (2021 to 2025), MetroCity Bankshares's advertising costs has grown at a 5.0% compound annual growth rate (CAGR), from $541K to $657K.