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MGM Resorts International MGM MGM Digital — Marketing costs

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Other financials

Income statement

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Revenue$4.5B+4.2%
Operating income$301.2M-21.8%
Net income$125.1M-15.8%
EPS (diluted)$0.48-5.9%

Balance sheet

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Cash & equivalents$2.3B+1.0%
Total debt$31.7B-0.6%
Total equity$2.4B-14.7%
Total assets$41.4B-1.2%

Cash flow

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Operating cash flow$567.8M+3.8%
CapEx$154.7M-32.2%
Free cash flow$413.1M+29.5%

Valuation

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Market cap$11.98B+11.9%
Enterprise value$41.38B+2.1%
P/E65.7×+49.9×
P/S0.7×+0.1×

Profitability

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Operating margin5.2%-3.1pp
Net margin1%-2.9pp
FCF margin8.8%+2.0pp

Returns & leverage

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Return on equity6.9%-14.6pp
Debt / equity13×+1.9×
Current ratio1.3×0.0×

Where this comes from

Reported directly by MGM Resorts International in its filing.

Tagged under the XBRL concept us-gaap:MarketingExpense.

The official record: MGM Resorts International’s 10-Q, filed April 29, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is MGM Resorts International's MGM digital — marketing costs?
MGM Resorts International (MGM) reported MGM digital — marketing costs of $79.23M in Q1 2026.
How has MGM Resorts International's MGM digital — marketing costs changed year-over-year?
MGM Resorts International's MGM digital — marketing costs increased by 37.1% year-over-year, from $57.79M to $79.23M.
What is the long-term trend for MGM Resorts International's MGM digital — marketing costs?
Over 3 years (2022 to 2025), MGM Resorts International's MGM digital — marketing costs has grown at a 77.2% compound annual growth rate (CAGR), from $48.11M to $267.62M.
What does MGM digital — marketing costs mean?
Total spending on advertising and customer acquisition for digital products.
How do you interpret MGM digital — marketing costs?
Higher spending is often necessary for market share growth, but excessive costs relative to revenue may signal inefficient customer acquisition.
How does MGM digital — marketing costs compare across companies?
Standard metric for digital gaming companies, often compared as a percentage of revenue (CAC/LTV).