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ServiceNow NOW Business Segments

Q1 '26Q4 '25Q3 '25Q2 '25Q1 '25
Total revenues by Product
Professional services and other$99M-2.9%$102M-5.6%$108M+5.9%$102M+22.9%$83M-8.8%
Subscription$3.67B+5.9%$3.47B+5.1%$3.3B+6.0%$3.11B+3.6%$3.01B+4.8%
Total revenues by Geography
Asia Pacific and other$432M+5.6%$409M+2.0%$401M+6.9%$375M+9.3%$343M+3.6%
EMEA$979M+7.2%$913M+4.6%$873M+4.7%$834M+6.6%$782M-1.9%
North America$2.36B+5.0%$2.25B+5.3%$2.13B+6.3%$2.01B+2.2%$1.96B+7.3%

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Questions, answered.

How does ServiceNow break its business down?
ServiceNow (NOW) reports total revenues by product across 2 parts — Professional services and other and Subscription. Each is extracted from the segment footnotes and tracked over time.
Where does ServiceNow's segment data come from?
Segment breakdowns are pulled from the segment footnotes in ServiceNow's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.