Skip to content
OpenCapital
Get started

Sunstone Hotel Investors SHO Advertising

Advertising at other companies

Whirlpool logo
WhirlpoolWHR
$69M+4.5%
Valvoline logo
ValvolineVVV
$18.58M+7.1%
Cavco Industries logo
Cavco IndustriesCVCO
$1.33M+15.2%
Vertex, Inc. logo
Vertex, Inc.VERX
$5.78M-12.1%
Rackspace Technology, Inc. logo
Rackspace Technology, Inc.RXT
$5.7M-13.6%
Ashland logo
AshlandASH
$250K0.0%

Segments

By segment

See full
Significant Expense Used By Codm Consolidated$13.69M+9.5%

Other financials

Income statement

See full
Revenue$259.7M+11.0%
Net income$18.6M+253%
EPS (diluted)$0.08+700%

Balance sheet

See full
Cash & equivalents$91.1M+26.0%
Total debt$949.5M+11.3%
Total equity$1.9B-8.3%
Total assets$3.0B-2.8%

Cash flow

See full
Operating cash flow$45.4M+41.9%
CapEx$31.0M+10.0%
Free cash flow$14.4M+276%

Valuation

See full
Market cap$2.19B-10.0%
Enterprise value$3.05B-4.2%
P/E57.8×-10.7×
P/S2.2×-0.4×

Profitability

See full
Operating margin-147%—
Net margin3.8%0.0pp
FCF margin9.1%—

Returns & leverage

See full
Return on equity1.9%+0.2pp
Debt / equity0.5×+0.1×
Current ratio1.5×+0.2×

Where this comes from

Reported directly by Sunstone Hotel Investors in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Sunstone Hotel Investors’s 10-Q, filed May 5, 2026, on SEC EDGAR. View the filing →

Ask your AI about Sunstone Hotel Investors's advertising.

Connect your AI assistant and compare it to peers, right in your chat.

Connect your AI
Harbor at dusk
Claude

Questions, answered.

What is Sunstone Hotel Investors's advertising?
Sunstone Hotel Investors (SHO) reported advertising of $13.69M in Q1 2026.
How has Sunstone Hotel Investors's advertising changed year-over-year?
Sunstone Hotel Investors's advertising increased by 4.4% year-over-year, from $13.12M to $13.69M.
What is the long-term trend for Sunstone Hotel Investors's advertising?
Over 4 years (2021 to 2025), Sunstone Hotel Investors's advertising has grown at a 14.9% compound annual growth rate (CAGR), from $31.16M to $54.28M.
What does advertising mean?
This represents the total costs incurred for marketing, advertising, and promotional activities aimed at driving brand awareness and customer acquisition. For a hospitality firm, this reflects the investment in demand generation to maintain occupancy levels and competitive positioning within the market.