Snap SNAP Business Segments
| TTM Q1 '26 | TTM Q4 '25 | TTM Q3 '25 | TTM Q2 '25 | TTM Q1 '25 | ||
|---|---|---|---|---|---|---|
| Total Revenue by Product | ||||||
| Advertising revenue | $5.22B+0.6% | $5.19B+1.4% | $5.12B+1.3% | $5.05B+0.8% | $5.01B+2.1% | |
| Other revenue | $878.35M+17.8% | $745.37M+13.6% | $656.27M+11.3% | $589.81M+12.7% | $523.12M+14.3% | |
| Total Revenue by Geography | ||||||
| Europe | $1.18B+8.4% | $1.09B+4.6% | $1.04B+4.4% | $999.26M+1.9% | $980.24M+2.4% | |
| North America | $3.49B+0.6% | $3.47B+1.7% | $3.41B+1.3% | $3.37B+1.9% | $3.31B+2.2% | |
| Rest Of World | $1.42B+3.9% | $1.37B+4.0% | $1.31B+3.6% | $1.27B+2.1% | $1.24B+6.3% | |
| United States | $3.42B+0.5% | $3.4B+4.0% | $3.27B+1.3% | $3.23B+1.9% | $3.17B+2.2% | |
| Total long-lived assets by Geography | ||||||
| Rest Of World | $521.4M+7.0% | $487.14M+8.5% | $448.86M— | —— | —— | |
| United Kingdom | $966.63M+0.3% | $963.45M-0.2% | $965.79M-1.3% | $978.3M-0.5% | $982.84M+0.9% | |
| United States | $2.9B+2.8% | $2.82B+1.0% | $2.79B+1.7% | $2.74B+2.0% | $2.69B+2.2% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does Snap break its business down?
- Snap (SNAP) reports total revenue by product across 2 parts — Advertising revenue and Other revenue. Each is extracted from the segment footnotes and tracked over time.
- Where does Snap's segment data come from?
- Segment breakdowns are pulled from the segment footnotes in Snap's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
