Other
Advertising costs
Constellation Brands Advertising costs remained flat by 0.0% to $216.85M in Q4 2025 compared to the prior quarter. Year-over-year, this metric declined by 6.9%, from $232.80M to $216.85M. Over 4 years (FY 2022 to FY 2026), Advertising costs shows relatively stable performance with a 1.2% CAGR.
Analysis
StatementIncome Statement
SectionOther
CategoryGrowth
SignalContext dependent
VolatilityModerate
First reportedQ1 2018
Last reportedQ4 2026Apr 22, 2026
How to read this metric
An increase signals an aggressive push for market share or a response to increased competitive intensity.
Detailed definition
This metric tracks the costs associated with marketing, promoting, and advertising products or services to consumers. It...
Peer comparison
Standard operating expense for consumer-facing firms; benchmarked against revenue as a percentage of sales.
Metric ID:
other_advertising_expenseHistorical Data
5 years
| FY'22 | FY'23 | FY'24 | FY'25 | FY'26 | |
|---|---|---|---|---|---|
| Value | $826.40M | $860.80M | $853.50M | $931.20M | $867.40M |
| YoY Change | — | +4.2% | -0.8% | +9.1% | -6.9% |
Range$826.40M – $931.20M
CAGR+1.2%
Avg YoY Growth+1.4%
Median YoY Growth+1.7%
Advertising costs at Other Companies
Frequently Asked Questions
- What is Constellation Brands's advertising costs?
- Constellation Brands (STZ) reported advertising costs of $216.85M in Q4 2025.
- How has Constellation Brands's advertising costs changed year-over-year?
- Constellation Brands's advertising costs decreased by 6.9% year-over-year, from $232.80M to $216.85M.
- What is the long-term trend for Constellation Brands's advertising costs?
- Over 4 years (2022 to 2026), Constellation Brands's advertising costs has grown at a 1.2% compound annual growth rate (CAGR), from $826.40M to $867.40M.
- What does advertising costs mean?
- The total cost spent on marketing and advertising campaigns to promote products.