USA TODAY Co., Inc. TDAY Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Segment revenues by Business | ||||||
| LocaliQ | $99.68M— | —— | —— | —— | $108.71M-9.0% | |
| Newsquest | $59.78M-0.5% | $60.08M-1.5% | $61.02M-0.5% | $61.32M+9.8% | $55.85M-4.2% | |
| USA TODAY Media | $416.11M— | —— | —— | —— | $440.07M-9.2% | |
| Total by Business | ||||||
| Newsquest | -$128K— | —— | -$30K-700% | $5K— | $0+100% | |
| USA TODAY Media | -$681K— | —— | —— | —— | -$1.8M— | |
| Segment Adjusted EBITDA by Business | ||||||
| LocaliQ | $6.75M— | —— | —— | —— | $8.47M-22.4% | |
| Newsquest | $14.86M+10.0% | $13.51M-7.2% | $14.56M-2.3% | $14.89M+6.9% | $13.93M+24.5% | |
| USA TODAY Media | $59.46M— | —— | —— | —— | $31.31M-38.2% | |
| Other by Business | ||||||
| LocaliQ | $1.65M— | —— | —— | —— | $2.18M-31.1% | |
| Newsquest | $6.58M+16.0% | $5.68M-33.7% | $8.56M-2.1% | $8.74M+32.8% | $6.58M-18.9% | |
| USA TODAY Media | $75.06M— | —— | —— | —— | $88.27M-6.1% | |
| Payroll by Business | ||||||
| LocaliQ | $22.21M— | —— | —— | —— | $25.03M-2.5% | |
| Newsquest | $25.87M-0.8% | $26.07M+1.0% | $25.8M-0.3% | $25.89M+10.4% | $23.45M-4.2% | |
| USA TODAY Media | $113.28M— | —— | —— | —— | $129.68M-5.6% | |
| Digital cost of goods sold by Business | ||||||
| LocaliQ | $60.95M— | —— | —— | —— | $66.47M-10.0% | |
| Newsquest | $2.17M-7.3% | $2.34M-3.8% | $2.43M+12.8% | $2.15M+7.7% | $2M-9.7% | |
| USA TODAY Media | $37.59M— | —— | —— | —— | $42.24M-4.5% | |
| Outside services by Business | ||||||
| LocaliQ | $5.06M— | —— | —— | —— | $2.87M+9.0% | |
| Newsquest | $3.12M+0.2% | $3.11M+1.9% | $3.05M-1.0% | $3.09M+7.3% | $2.88M+1.8% | |
| USA TODAY Media | $38.68M— | —— | —— | —— | $42.09M-8.2% | |
| Integration and reorganization costs by Business | ||||||
| LocaliQ | $50K— | —— | —— | —— | $1.11M+254% | |
| Newsquest | $288K+3.6% | $278K+31.8% | $211K-45.8% | $389K+267% | $106K-72.7% | |
| USA TODAY Media | $1.12M— | —— | —— | —— | $4.16M+44.2% | |
| Newsprint and other production materials by Business | ||||||
| LocaliQ | $0— | —— | —— | —— | $0— | |
| Newsquest | $2.96M— | —— | —— | —— | $2.95M-8.0% | |
| USA TODAY Media | $13.29M— | —— | —— | —— | $15.88M-14.6% | |
| Distribution by Business | ||||||
| LocaliQ | $0— | —— | —— | —— | $0— | |
| Newsquest | $3.14M-0.4% | $3.15M-1.7% | $3.2M+0.6% | $3.19M+5.8% | $3.01M-4.1% | |
| USA TODAY Media | $58.14M— | —— | —— | —— | $64.51M-6.5% | |
| Benefits by Business | ||||||
| LocaliQ | $3.07M— | —— | —— | —— | $3.7M+15.9% | |
| Newsquest | $1.09M-5.9% | $1.16M+13.4% | $1.02M+6.4% | $958K-8.6% | $1.05M-11.6% | |
| USA TODAY Media | $20.63M— | —— | —— | —— | $26.1M+5.2% | |
| Segment revenues by Product | ||||||
| Commercial and other | $46.93M-12.3% | $53.54M+13.8% | $47.06M-6.7% | $50.45M+1.9% | $49.5M-12.4% | |
| Commercial Printing and Delivery Revenue | $28.8M+0.7% | $28.6M-2.1% | $29.2M-6.7% | $31.3M-2.8% | $32.2M-4.5% | |
| Digital advertising | $80.88M-14.3% | $94.4M+8.3% | $87.18M-0.8% | $87.88M+5.4% | $83.37M-10.1% | |
| Digital marketing services | $101.34M-7.5% | $109.6M-4.5% | $114.79M-2.6% | $117.87M+8.3% | $108.8M-6.8% | |
| Digital-only subscription | $45.94M+0.7% | $45.64M+4.4% | $43.71M+2.4% | $42.67M-1.4% | $43.26M-11.7% | |
| Digital other | $33.76M+21.2% | $27.86M+63.3% | $17.06M+0.3% | $17.01M+13.7% | $14.96M-31.8% | |
| Print advertising | $108.39M-5.9% | $115.24M+2.4% | $112.52M-9.9% | $124.84M+1.8% | $122.63M-4.4% | |
| Print circulation | $131.25M-5.4% | $138.72M+0.2% | $138.47M-3.9% | $144.14M-3.3% | $149.05M-4.5% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does USA TODAY Co., Inc. break its business down?
- USA TODAY Co., Inc. (TDAY) reports segment revenues by business across 3 parts — LocaliQ, Newsquest and USA TODAY Media. Each is extracted from the segment footnotes and tracked over time.
- Where does USA TODAY Co., Inc.'s segment data come from?
- Segment breakdowns are pulled from the segment footnotes in USA TODAY Co., Inc.'s SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
