USA TODAY Co., Inc. TDAY Business Segments
| Q1 '26 | Q4 '25 | Q3 '25 | Q2 '25 | Q1 '25 | ||
|---|---|---|---|---|---|---|
| Segment revenues by Business | ||||||
| LocaliQ | $99.68M-8.3% | —— | —— | —— | $108.71M-9.0% | |
| Newsquest | $59.78M+7.0% | $60.08M+3.1% | $61.02M+2.5% | $61.32M+0.1% | $55.85M-7.2% | |
| USA TODAY Media | $416.11M-5.4% | —— | —— | —— | $440.07M-9.2% | |
| Total by Business | ||||||
| Newsquest | -$128K— | —— | -$30K— | $5K— | $0— | |
| USA TODAY Media | -$681K+62.2% | —— | —— | —— | -$1.8M— | |
| Segment Adjusted EBITDA by Business | ||||||
| LocaliQ | $6.75M-20.3% | —— | —— | —— | $8.47M-22.4% | |
| Newsquest | $14.86M+6.6% | $13.51M+20.7% | $14.56M+4.6% | $14.89M+5.3% | $13.93M-1.6% | |
| USA TODAY Media | $59.46M+89.9% | —— | —— | —— | $31.31M-38.2% | |
| Other by Business | ||||||
| LocaliQ | $1.65M-24.1% | —— | —— | —— | $2.18M-31.1% | |
| Newsquest | $6.58M+0.1% | $5.68M-30.0% | $8.56M-10.2% | $8.74M-26.6% | $6.58M-37.7% | |
| USA TODAY Media | $75.06M-15.0% | —— | —— | —— | $88.27M-6.1% | |
| Payroll by Business | ||||||
| LocaliQ | $22.21M-11.3% | —— | —— | —— | $25.03M-2.5% | |
| Newsquest | $25.87M+10.3% | $26.07M+6.5% | $25.8M+5.6% | $25.89M+8.1% | $23.45M-0.9% | |
| USA TODAY Media | $113.28M-12.6% | —— | —— | —— | $129.68M-5.6% | |
| Digital cost of goods sold by Business | ||||||
| LocaliQ | $60.95M-8.3% | —— | —— | —— | $66.47M-10.0% | |
| Newsquest | $2.17M+8.4% | $2.34M+5.5% | $2.43M+4.4% | $2.15M-3.8% | $2M-16.5% | |
| USA TODAY Media | $37.59M-11.0% | —— | —— | —— | $42.24M-4.5% | |
| Outside services by Business | ||||||
| LocaliQ | $5.06M+76.2% | —— | —— | —— | $2.87M+9.0% | |
| Newsquest | $3.12M+8.4% | $3.11M+10.2% | $3.05M+21.6% | $3.09M+22.3% | $2.88M+13.3% | |
| USA TODAY Media | $38.68M-8.1% | —— | —— | —— | $42.09M-8.2% | |
| Integration and reorganization costs by Business | ||||||
| LocaliQ | $50K-95.5% | —— | —— | —— | $1.11M+254% | |
| Newsquest | $288K+172% | $278K-28.4% | $211K+151% | $389K+60.1% | $106K-37.3% | |
| USA TODAY Media | $1.12M-73.2% | —— | —— | —— | $4.16M+44.2% | |
| Newsprint and other production materials by Business | ||||||
| LocaliQ | $0— | —— | —— | —— | $0— | |
| Newsquest | $2.96M+0.4% | —— | —— | —— | $2.95M-8.0% | |
| USA TODAY Media | $13.29M-16.3% | —— | —— | —— | $15.88M-14.6% | |
| Distribution by Business | ||||||
| LocaliQ | $0— | —— | —— | —— | $0— | |
| Newsquest | $3.14M+4.2% | $3.15M+0.3% | $3.2M-2.7% | $3.19M+1.6% | $3.01M-5.5% | |
| USA TODAY Media | $58.14M-9.9% | —— | —— | —— | $64.51M-6.5% | |
| Benefits by Business | ||||||
| LocaliQ | $3.07M-17.1% | —— | —— | —— | $3.7M+15.9% | |
| Newsquest | $1.09M+3.8% | $1.16M-2.4% | $1.02M+9.9% | $958K+6.2% | $1.05M-1.2% | |
| USA TODAY Media | $20.63M-21.0% | —— | —— | —— | $26.1M+5.2% | |
| Segment revenues by Product | ||||||
| Commercial and other | $46.93M-5.2% | $53.54M-5.2% | $47.06M-12.6% | $50.45M-14.8% | $49.5M-17.9% | |
| Commercial Printing and Delivery Revenue | $28.8M-10.6% | $28.6M-15.1% | $29.2M-17.7% | $31.3M-21.6% | $32.2M-25.1% | |
| Digital advertising | $80.88M-3.0% | $94.4M+1.8% | $87.18M+2.9% | $87.88M+4.0% | $83.37M-1.3% | |
| Digital marketing services | $101.34M-6.9% | $109.6M-6.1% | $114.79M-4.0% | $117.87M-4.4% | $108.8M-6.5% | |
| Digital-only subscription | $45.94M+6.2% | $45.64M-6.9% | $43.71M-12.7% | $42.67M-7.8% | $43.26M-0.5% | |
| Digital other | $33.76M+126% | $27.86M+27.1% | $17.06M-25.9% | $17.01M-30.1% | $14.96M-35.4% | |
| Print advertising | $108.39M-11.6% | $115.24M-10.2% | $112.52M-9.2% | $124.84M-10.1% | $122.63M-8.9% | |
| Print circulation | $131.25M-11.9% | $138.72M-11.1% | $138.47M-12.0% | $144.14M-11.7% | $149.05M-14.0% |
Chart any of these lines over time, or line them up against competitors.
Compare these in charts →Questions, answered.
- How does USA TODAY Co., Inc. break its business down?
- USA TODAY Co., Inc. (TDAY) reports segment revenues by business across 3 parts — LocaliQ, Newsquest and USA TODAY Media. Each is extracted from the segment footnotes and tracked over time.
- Where does USA TODAY Co., Inc.'s segment data come from?
- Segment breakdowns are pulled from the segment footnotes in USA TODAY Co., Inc.'s SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.
