Bark, Inc. BARK Sales & Marketing
Sales & Marketing at other companies
Other financials
Where this comes from
Reported directly by Bark, Inc. in its filing.
Tagged under the XBRL concept us-gaap:MarketingAndAdvertisingExpense.
The official record: Bark, Inc.’s 10-K, filed June 10, 2026, on SEC EDGAR. View the filing →
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Questions, answered.
- What is Bark, Inc.'s sales & marketing?
- Bark, Inc. (BARK) reported sales & marketing of $12.57M in Q1 2026.
- How has Bark, Inc.'s sales & marketing changed year-over-year?
- Bark, Inc.'s sales & marketing decreased by 27.3% year-over-year, from $17.3M to $12.57M.
- What is the long-term trend for Bark, Inc.'s sales & marketing?
- Over 4 years (2022 to 2026), Bark, Inc.'s sales & marketing has grown at a -5.6% compound annual growth rate (CAGR), from $74.45M to $59.21M.
- What does sales & marketing mean?
- Costs of selling products and services including sales force compensation, commissions, marketing campaigns, trade shows, and customer acquisition expenses.