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Build-A-Bear Workshop BBW Business Segments

Q1 '27Q4 '26Q3 '26Q2 '26Q1 '26
Revenue by Business
Commercial$10.95M-19.3%$13.56M+51.6%$8.94M+3.6%$8.63M+13.2%$7.62M-20.0%
Direct To Consumer$113.47M-18.6%$139.46M+24.2%$112.27M-2.1%$114.64M-4.1%$119.59M-14.3%
International Franchising$856K-42.5%$1.49M+1.4%$1.47M+49.4%$983K-16.9%$1.18M-16.6%
Revenue by Product
Commercial Product And Service$10.95M-19.3%$13.56M+51.6%$8.94M+3.6%$8.63M+13.2%$7.62M-20.0%
International Franchising$856K-42.5%$1.49M+1.4%$1.47M+49.4%$983K-16.9%$1.18M-16.6%
Retail$113.47M-18.6%$139.46M+24.2%$112.27M-2.1%$114.64M-4.1%$119.59M-14.3%
Revenue by Geography
Europe$14.34M-35.3%$22.14M+22.0%$18.14M+15.0%$15.78M+0.9%$15.63M-24.5%
North America$107.5M-17.4%$130.19M+26.8%$102.69M-4.1%$107.07M-3.8%$111.27M-13.1%
Other Geographic Region$3.44M+57.7%$2.18M+18.1%$1.85M+31.3%$1.41M-6.0%$1.5M-10.3%

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Questions, answered.

How does Build-A-Bear Workshop break its business down?
Build-A-Bear Workshop (BBW) reports revenue by business across 3 parts — Commercial, Direct To Consumer and International Franchising. Each is extracted from the segment footnotes and tracked over time.
Where does Build-A-Bear Workshop's segment data come from?
Segment breakdowns are pulled from the segment footnotes in Build-A-Bear Workshop's SEC filings (the XBRL dimensional tags), so every line ties back to a reported figure. Switch between quarterly, annual, and TTM, or open any segment for its full history.