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Advertising at other companies

City Holding Company logo
City Holding CompanyCHCO
$884K+1.3%
Capital Bancorp logo
Capital BancorpCBNK
$1.47M-17.6%
Mercantile Bank Corporation logo
Mercantile Bank CorporationMBWM
$416K+3.7%
Bank First Corporation logo
Bank First CorporationBFC
$83K+27.7%

Other financials

Income statement

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Revenue$34.1M+26.4%
Net income$8.5M+74.5%
EPS (diluted)$0.53+76.7%

Balance sheet

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Cash & equivalents$236.6M-9.0%
Total debt$69.8M+221%
Total equity$394.5M-10.3%
Total assets$3.9B+3.4%

Cash flow

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Operating cash flow$1.1M-78.0%
CapEx$164.0K-47.8%
Free cash flow$921.0K-80.1%

Valuation

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Market cap$426.11M+23.3%
Enterprise value$259.26M+141%
P/S11.1×+6.5×

Profitability

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Net margin-83.2%-94.1pp
FCF margin87.2%+49.4pp

Returns & leverage

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Return on equity-7.7%-10.1pp
Debt / equity0.2×+0.1×

Where this comes from

Reported directly by Bank of Marin Bancorp in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Bank of Marin Bancorp’s 10-K, filed March 13, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Bank of Marin Bancorp's advertising?
Bank of Marin Bancorp (BMRC) reported advertising of $250K in Q4 2025.
How has Bank of Marin Bancorp's advertising changed year-over-year?
Bank of Marin Bancorp's advertising decreased by 9.1% year-over-year, from $275K to $250K.
What is the long-term trend for Bank of Marin Bancorp's advertising?
Over 4 years (2021 to 2025), Bank of Marin Bancorp's advertising has grown at a 2.4% compound annual growth rate (CAGR), from $908K to $1M.
What does advertising mean?
Captures the total expenditures incurred for marketing, promotional campaigns, and brand awareness initiatives aimed at acquiring new customers or retaining existing ones. This metric reflects the company's investment in growth and market positioning. Efficient allocation of these funds is critical for maintaining a competitive edge in the financial services sector.