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Advertising costs at other companies

Capital City Bank Group logo
Capital City Bank GroupCCBG
$797.5K+2.5%

Other financials

Income statement

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Revenue$12.7M+15.4%
Net income$2.8M+229%
EPS (diluted)$0.61+221%

Balance sheet

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Cash & equivalents$88.0M-7.3%
Total debt$3.3M-14.8%
Total equity$81.3M+18.9%
Total assets$1.1B+4.9%

Cash flow

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Operating cash flow$4.7M+521%
CapEx$382.0K-38.6%
Free cash flow$4.4M+2,990%

Valuation

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Market cap$116.4M+84.6%
P/E10.6×+1.8×
P/S2.3×+0.9×

Profitability

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Net margin21.8%+7.1pp
FCF margin29.2%+11.9pp

Returns & leverage

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Return on equity14.6%+4.4pp
Debt / equity0.0×

Where this comes from

Reported directly by Bank of the James Financial Group in its filing.

Tagged under the XBRL concept us-gaap:AdvertisingExpense.

The official record: Bank of the James Financial Group’s 10-K, filed March 27, 2026, on SEC EDGAR. View the filing →

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Questions, answered.

What is Bank of the James Financial Group's advertising costs?
Bank of the James Financial Group (BOTJ) reported advertising costs of $216.75K in Q4 2025.
How has Bank of the James Financial Group's advertising costs changed year-over-year?
Bank of the James Financial Group's advertising costs increased by 12.9% year-over-year, from $192K to $216.75K.
What is the long-term trend for Bank of the James Financial Group's advertising costs?
Over 4 years (2021 to 2025), Bank of the James Financial Group's advertising costs has grown at a -1.8% compound annual growth rate (CAGR), from $934K to $867K.
What does advertising costs mean?
The total costs incurred for marketing, branding, and promotional activities aimed at acquiring new customers or retaining existing ones. This metric is used to evaluate the bank's investment in growth and the efficiency of its customer acquisition strategy.