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Cimpress PLC CMPR All Other Businesses — Advertising Expense
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Where this comes from
Reported directly by Cimpress PLC in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The source filing: Cimpress PLC’s 10-K, filed August 7, 2026.
- Filed
- Aug 7, 2026, 3:12 PM EDT
- Fiscal year
- FY2026
- Accession
- 0001262976-26-000027
Our advertising costs are primarily expensed as incurred and included in marketing and selling expense. Advertising expense for the years ended June 30, 2026, 2025, and 2024 was $467,750, $446,343, and $436,494, respectively, which consisted of external costs related to customer acquisition and retention marketing campaigns.
Item 8. Financial Statements and Supplementary Data
FAQ
- What is Cimpress PLC's all other businesses — advertising expense?
- Cimpress PLC (CMPR) reported all other businesses — advertising expense of $11.32M in Q2 2026.
- How has Cimpress PLC's all other businesses — advertising expense changed year-over-year?
- Cimpress PLC's all other businesses — advertising expense increased by 18.2% year-over-year, from $9.57M to $11.32M.
- What is the long-term trend for Cimpress PLC's all other businesses — advertising expense?
- Over 3 years (2023 to 2026), Cimpress PLC's all other businesses — advertising expense has grown at a 4.9% compound annual growth rate (CAGR), from $37.83M to $43.61M.
- What does all other businesses — advertising expense mean?
- The total expenditure dedicated to marketing, promotional campaigns, and customer acquisition efforts specifically for the 'All Other Businesses' segment. This metric reflects the company's investment in brand visibility and market share expansion. It is used to evaluate the efficiency of marketing spend in driving revenue growth.
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