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Cimpress PLC CMPR National Pen — Advertising Expense
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Where this comes from
Reported directly by Cimpress PLC in its filing.
Tagged under the XBRL concept us-gaap:AdvertisingExpense.
The source filing: Cimpress PLC’s 10-K, filed August 7, 2026.
- Filed
- Aug 7, 2026, 3:12 PM EDT
- Fiscal year
- FY2026
- Accession
- 0001262976-26-000027
Our advertising costs are primarily expensed as incurred and included in marketing and selling expense. Advertising expense for the years ended June 30, 2026, 2025, and 2024 was $467,750, $446,343, and $436,494, respectively, which consisted of external costs related to customer acquisition and retention marketing campaigns.
Item 8. Financial Statements and Supplementary Data
FAQ
- What is Cimpress PLC's national pen — advertising expense?
- Cimpress PLC (CMPR) reported national pen — advertising expense of $11.11M in Q2 2026.
- How has Cimpress PLC's national pen — advertising expense changed year-over-year?
- Cimpress PLC's national pen — advertising expense increased by 9.1% year-over-year, from $10.18M to $11.11M.
- What is the long-term trend for Cimpress PLC's national pen — advertising expense?
- Over 3 years (2023 to 2026), Cimpress PLC's national pen — advertising expense has grown at a -0.4% compound annual growth rate (CAGR), from $76.53M to $75.56M.
- What does national pen — advertising expense mean?
- Reflects the total expenditure dedicated to marketing and promotional activities specifically for the National Pen segment. This metric is critical for assessing the cost of customer acquisition and the effectiveness of the segment's growth strategy.
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